Aurélia Joly

Hi I'm Aurélia! 
I'm a freelance creative director. I worked with various clients in Europe, Australia and New Zealand such as Gardens of Babylon Festival, BETC advertising agency, Kinder, Crédit Agricole, Pinky Promise, Miimosa, Danone, Peugeot, La Poste, Kamiwaza Festival, Pinky Promise, Peacock Garden, Fluctuations Festival, Offside.cc, the College of extraordinary experiences and many more...

In the last three years, I've been building bridges between graphic design and event design which naturally evolved into experience design.
Now I'm able to provide a whole spectrum of digital and physical tools for brands and events to thrive (brand identity, illustration, scenography, experience creation, facilitation, management).
I enjoy collaborating with brands in the fields of: music, empowerment, magic, climate justice, body positivity and I love creating to showcase actions, softly but strongly changing the narrative.

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Based in Bordeaux, France, I'm the visual creative director of Maison Alkemia, a creative house for experience design, inner transformation and innovation.
I'm driven by empowering people to be aware of their own magic, intuition & inner peace through creative and grounding practices.
I've launched my own platform Playgrounded in 2023.

My Bachelor in Communications & Fashion production as well as my Master in Art Direction sharpened my eye. I'm intrigued by the different aesthetics surrounding me and inspired by observing colors, shapes, materials and the countless associations of all the above.
I've been also trained at ISTA, Vipassana, the College of Extraordinary Experiences and Fertîles (Formation Pacoo').

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